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Financial planning that understands money, and the mind behind it

Fee-only, comprehensive financial planning from a CFP® professional and SEBI-registered Investment Adviser, with 20 years in financial services and a master's in psychology.

Meet Abubakr Siddique, CFP®

Raised by a single mother, I learned early that money decisions are never just about numbers. Over 20 years in financial services, a master's in psychology and a CFP® certification, I've built my practice on one idea: understand the person, then plan the money.

  • CFP® professional
  • SEBI-registered Investment Adviser Reg. No. INA200000910
  • Master's in psychology
  • 20 years in financial services
Read my story
Abubakr Siddique, CFP®
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My Approach

  • Goals first: we start with what you want your money to do, then decide how to invest.
  • The whole picture: cash flow, protection, investments, retirement and estate, planned together.
  • Behaviour matters: plans built for how you really decide, not for a perfect investor.
  • Simple and diversified: portfolios built from straightforward, diversified investments you can understand.

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My Process

How I work: five steps1. Discovery call. 2. Agreement and onboarding. 3. Data gathering and risk profiling. 4. Your written plan. 5. Implementation and ongoing reviews.1Discovery call2Agreement &onboarding3Data gathering &risk profiling4Your writtenplan5Implementation &ongoing reviews
  1. Discovery call
  2. Agreement and onboarding
  3. Data gathering and risk profiling
  4. Your written plan
  5. Implementation and ongoing reviews
See how I work

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Who I Work With

Who are my customers

  • Who Value professional, personalised investment advice and comprehensive financial planning.
  • Prefer a disciplined, long-term investment strategy not reacting to daily market movements.
  • Want to make informed financial decisions based on your goals, risk profile, time horizon, and overall financial position.

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What I Don't Do

I may not be the right fit if you want stock tips or trading calls, promised returns, or a fund list without a plan.

No Trading Calls or Intraday Tips

  • No Trading Calls or Intraday Tips
  • No Futures and Options (F&O) Tips

No Direct Equity

I do not recommend investments in specific equity stocks. Whatever equity exposure is recommended is normally in a basket of securities like mutual funds / ETFs / index Funds or a carefully curated list of PMS.

No complicated structured products

I do not recommend complicated structured products to any of our clients; at whatever level they are. Our analysis is that such products never benefit the investor, but only the manufacturer of such products.

No crypto or unregulated schemes

I do not recommend investment in fancy products like BitCoin, MLM, etc.

No Get-Rich-Quick Promises

I do not recommend any investment that promises unrealistic high returns, that simply seem too good to be true.

No Real Estate Investment Advisory

I do not provide specialised real estate investment advisory, property-dealing services, property brokerage or recommendations to buy and sell specific properties.

No fund list without a plan

I do not provide a list of funds without a written financial plan behind it.

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Why Work with Me

  • Fee-only: paid by you, never by product commissions.
  • Psychology and finance: advice that accounts for emotions and habits, not just spreadsheets.
  • Direct access: you work with me at every advisory step.
  • Transparent: a written agreement and a clear fee.

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Fee Structure

Fee Structure
Your family's financial assetsFee (excluding GST)
Up to ₹50 lakh₹40,000 in year 1, then ₹30,000 a year
₹50 lakh – ₹1 crore0.75% a year (minimum ₹40,000)
₹1 crore – ₹2 crore0.60% a year (minimum ₹75,000)
₹2 crore – ₹5 crore0.50% a year (minimum ₹1,20,000)
Above ₹5 croreBy agreement
Fee rate falls as assets growUp to 50 lakh: fixed fee. 50 lakh to 1 crore: 0.75% a year. 1 to 2 crore: 0.60% a year. 2 to 5 crore: 0.50% a year. All fees exclude GST and carry minimums.Fixed fee0.75%0.60%0.50%Up to ₹50 lakh₹50 lakh – ₹1 cr₹1 – 2 cr₹2 – 5 crFull fee details and payment terms

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Let's start with a conversation

A 30-minute discovery call to see if we're the right fit.

Book a discovery call